Why PARKER selected luxury jewelry packaging | as their pen packaging |

As you knew, PARKER is a super luxury pen brand all over the world. In order to increase luxury element of their brand, they have been trying a lot of marketing tools, including advertisement,luxury pen packaging |:

When you look at such luxury jewelry packaging | applied to pen packaging |, what do you think about this pen? I think you will realize that this pen must be very special and expensive, otherwise, there is no need to custom jewelry packaging | to package pen. When you open luxury pen packaging boxes |, soft touching satin fabric printed PARKER not only protect luxury pen in safe condition, but also enhance brand identity recognization. Following picture will show you more detail:

The hard plastic pen boxes block | is the hard clamshell to protect your pen from damage during transportation and storage, it will enhance luxury pen feeling via tactile sense. The strong snapping sounds will also enrich luxury brand image via listening sense. So far, luxury pen packaging boxes | formed luxury brand via listening/visual and tactile sense.